I CAVALIERI DELLA CILIEGIA – The Knights of the Cherry

Ma il cuore del libro è rappresentato dalle affascinanti storie di più di 70 aziende da tutto il mondo che si dedicano alla ciliegia, dai breeder internazionali ai vivaisti, passando per i coltivatori e i distributori, nonché gli utilizzatori e trasformatori finali del prodotto. Una rassegna di grande spessore che condurrà il semplice consumatore a una nuova consapevolezza e a sorprendenti scoperte, mentre per tutti gli esperti e gli operatori del settore rappresenterà un censimento a cui sarà indispensabile fare riferimento.

This valuable hardback volume with more than 300 pages, translated in Italian and English, lead us to discover the supply-chain in its entirety, the transformation and the distribution of Cherry, a fruit of timeless charm that stands for beauty and quality. What’s inside a Cherry? Behind this irresistible small fruit, there are invaluable health benefits and centuries of agronomic and botanical research, that carry on to this day to guarantee to this heavenly fruit a more widely diffusion, complying with its natural qualities. The volume will be presented at the prestigious International Cherry Symposium 2019 in Vignola. It contains 11 contributions of the foremost experts of Cherry in the world. A chapter is devoted to the Presidio Slow Food of the Ciliegia Moretta of Vignola. But the core of the book tells about the fascinating stories of more than 70 companies all over the world that deal with Cherry, from international breeders, to nurserymen, farmers and suppliers, as well as consumers and companies within the secondary sector. An important festival that will lead the consumer to a new awareness and unexpected discoveries, and that will be considered as a census and benchmark by all the experts and workers within the Cherry sector.